Building Your Brand with Effective Digital Marketing

?The evolution of marketing has seen a significant shift towards embracing the digital era, with over 60 per cent of marketers transitioning from traditional to digital marketing. This shift is evident in the widespread use of paid social ads and paid search ads as effective examples of digital marketing. Harnessing the potential of online leads has become crucial for business growth, with digital marketing playing a pivotal role in transforming these leads into loyal customers. Fashion branding expert Joey Ng emphasises the importance of finding a niche and defining what makes a brand distinctive in just a few words.

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